Agenda

Media Innovation Lab: Gamification and audience engagement

Agenda, Kyiv,  November 16-18, 2017

Day 1, November 16

Time	Topic	Speaker / Moderator
09.00 – 10.00	Registration of participants. Coffee	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
10.00 – 10.30	Introduction. Presentation of Innovation Lab. What is expected from participants?	Angela Sirbu Internews, Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
10.30 - 11.45	Ice-breaker. Introduction of participants. Presentation of initial project ideas (3 minutes each)	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
11.45 - 12.00	Coffee break
12.00 - 13.00	Guest lecture: Chatbots as a new way to interact with audiences. Case of OpenDataBot and lessons for journalists	Daryna Danylenko, OpenDataBot Project
13.00 – 14.00	Lunch
14.00 - 15.00	Presentation of a free, open-source, content-manageable universal website template with automated online outreach tools adaptable to the needs of local media. Feedback from the participants.	Oleg Gant, Teplitsa, Template developer - Studio T
15.00 - 16.00	Guest lecture: Practicing engagement and innovations for newsrooms. Case of Platfor.ma	Masha Fronoschuk, Platfor.ma
16.00 - 16.15	Coffee break
16.15 – 17.15	Brainstorm in groups: How to introduce changes in newsroom by making them sustainable	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
17.15 - 17.45	Summing up the brainstorm	Presentations by groups
18.00	Dinner

Day 2, November 17

Time	Topic	Speaker / Moderator
09.00 – 09.30	Review of Day 1 activities	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
09.30 – 11.00	"Engage all the things!": The role of "gamification" in engagement How not to get caught up in the idea of "game mechanics" as stand-alone plug and play items that create engagement and instead look at them as tools that facilitate interactivity and feedback with your narrative.	Melinda Jacobs Subatomic
11.00 - 11.30	Pitfalls of implementation of gamification projects. What should developers consider?	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
11.30 – 11.45	Coffee break
11.45 – 12.30	Discussions in groups: self-assessment of the gamification components by the project teams.	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post
12.30 – 13.00	Presentations of group discussions. Signing for consultations with designer and IT-specialist for day 2
13.00 – 14.00	Lunch
14.00 - 15.30	Work in small groups with facilitators on project development	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post, Designer and IT-specialist
15.30 - 15.45	Coffee break
15.45 - 17.40	Work in small groups with facilitators on project development	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post, Designer and IT-specialist
17.40 - 18.00	Summing up the day 2	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post,
18.00	Dinner

 Day 3, November 18

Time	Topic	Speaker / Moderator
09.00 - 9.30	Review of Day 2  activities. Signing for consultations with designer and IT-specialist for day 3	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post,
9.30 – 11.30	Work in small groups with facilitators on project development. Finalisation	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post, Designer and IT-specialist
11.30 – 11.45	Coffee break
11.45 – 13.00	Work in groups. Preparation of presentations of individual projects	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post, Designer and IT-specialist
13.00 – 14.00	Lunch
14.00 - 16.00	Pitching ideas to jury. Public interactive presentations & questions from jury members (5 minutes each)
16.00 - 16.15	Coffee break
16.15 - 17.45	Meeting of jury members  to select winners, announcing results, summing up, further steps	Vitalii Moroz Internews Ukraine, Yuliana Romanyshyn Kyiv Post, Designer and IT-specialist
18.00	Reception